To elevate the campaign’s impact, we introduced motion design into our social and digital assets, bringing key messages to life with dynamic transitions, animated typography, and immersive visual storytelling. The move from static to motion enabled the brand to stand out, engage viewers more deeply, and amplify its voice across platforms.
In 2021 Grand Rounds Health merged with Doctor On Demand to become Included Health. My team created the launch campaign to introduce the new brand to the world. This not only included print and digital assets but also an entire brand including a style guide and built out design system.
Digital assets for the Doctor On Demand 2022 Cold + Flu campaign. This campaign was taken on by my brand team at Included Health, we built out the campaign, which included print, digital, and email, over the course of 2 weeks.
In mid-2022, Included Health launched a sub-brand dedicated to supporting the Black community. Centered on the concept of “Black Joy,” we developed a distinct visual language, featuring custom imagery, a complementary color palette, and an expressive design aesthetic brought to life through the website and marketing materials.
I created a series of promotional content for Josie Maran Cosmetics, including email blasts, and banners for their main website.
KB Home is a regular client at Phenomenon. The Pheno design team is responsible for KB Home’s beautiful re-design. I have worked on a number of ongoing projects ranging from a pictograms series to call out amenities in new communities to marketing materials for families buying new homes.
In 2015 I created digital content for Sharky's restaurants in Southern California. Much of the content was for their holiday catering and gift card campaign.
